Is it worth it to pay to publish? Six ways to recoup your investment, beyond the bookstore

If you’re thinking of investing money in publishing your book through a hybrid publisher or by self-publishing, you’re likely trying to work out whether you’ll get a strong enough return on investment to make the endeavour worthwhile. And rightly so: publishing a book to a professional standard is a significant investment, especially if you are considering using a ghostwriter.

Most authors think online and in-store book sales will be their primary revenue stream, an understandable but overly limited assumption. There are many other ways in which your book-publishing venture ca... keep reading


How healthy is your author platform?

If you had the opportunity to pick the brains of your favourite bestselling, award-winning, TED talk-giving author, what would you ask? Would you take the practical route and ask them what steps they took to achieve their success? Or would you beg them to switch bodies so you can have their amazing career?

Well, we can answer the first question, and if you take our advice to heart, hopefully you can skip the second question altogether and create a dream career of your very own. Here’s the scoop: Although it all starts with writing a great book, that alone is no longer enoug... keep reading