Posts by Paris Spence-Lang:
Premiere hybrid publisher LifeTree Media accepted the getAbstract International Book Award 2016 with author Robert Tercek at the Frankfurt Book Fair on Wednesday, October 19, for Vaporized: Solid Strategies for Success in a Dematerialized World. The book was one of four titles chosen by the getAbstract team from more than 10,000 English and German non-fiction books to receive […]
02 Nov 2016 in Inspire, LifeTree Media news, Our books
If you’re writing a how-to or information book, you might not think of your work as “creative writing”. Leave the creativity to the poets, right? You are far too busy with your facts and research to while the day away exploring your artistic side. On the contrary, it’s essential to always be thinking creatively about […]
03 Aug 2016 in Finding Your Author Voice, Getting Over Writers Block, Help, Inspire, Writing tips
Think back to the last time you bought a movie ticket–I’m willing to bet you chose the movie in part because you’d seen a trailer for it first. Trailers are one of the most effective ways to get someone interested in your content, and they work for books as well as movies. Book trailers have […]
30 Jun 2016 in Author platforms, Help, Our books
Child psychologist and LifeTree author Dr. Vanessa Lapointe has been changing the conversation around parenting for many years, but it wasn’t until she became an author that she started reaching new audiences on an unprecedented level. Vanessa published her book, Discipline Without Damage, in January 2016 through LifeTree Media’s Best Book Program, and it has […]
30 Jun 2016 in Author platforms, Inspire, Our books
Before a single word of your book is consumed, readers will form an impression of it through its cover. A book with an amateurish, confusing or dull jacket design sends a subliminal signal to the reader that the book itself may have been poorly thought out or carelessly put together. But a smart, attractive design […]
14 Jun 2016 in Help, Publishing
Chip Kidd’s home and office walk the fine line between collectible and cluttered, full of comic books, action figures, and other “Kidd-friendly” paraphernelia. The ad artists in Mad Men wouldn’t be caught dead with a collectible lunchbox, but Kidd displays his front and center. Kidd isn’t a hoarder–he’s an award-winning book cover designer for Knopf, and has […]
14 Jun 2016 in Great minds, Inspire
There are a lot of decisions to make in publishing. Some of them, like whether or not you need an author platform, are easy to make (the answer is yes, by the way). But sometimes we get stumped. We ran into this problem when one of our upcoming titles, Resolve by Hal Movius, was back from […]
08 Jun 2016 in Help, Inspire, Publishing
Research is an essential part of writing almost any nonfiction book. Whether you want to back up an assertion with study findings, illustrate a point, or simply put your ideas in context, you will inevitably find yourself referring to the work of other authors or researchers in your own book. When it comes to dealing with previously published […]
11 May 2016 in Help, Writing tips
Without research, there would be no studies for Brené Brown to base her claims on. Without research, the anecdotes behind Malcolm Gladwell’s stories would remain with their owners. And without research, every biographical or historical nonfiction title would be very, very short! Since research is the foundation of knowledge, it needs to be done right, […]
10 May 2016 in Help
J.K. Rowling famously thought up a school of witchcraft and wizardry while on a delayed train. Of course, as it often is when the muse decides to strike, she was penless (and, she admits, too shy to ask for one). Rowling, of course, was eventually able to find a pen, and 400 million copies later, […]
15 Apr 2016 in Great minds, Inspire