Five Questions to Ask Yourself Before Writing a Book

As a publisher of nonfiction expert-written books, I have seen first-hand the transformative difference that becoming a published author can make in an individual’s personal life and career. In fact, it’s the single most powerful way to position yourself as a thought leader—if you do it right.

There are more routes to publication available than ever before. While there is no one “best” way to publish a book, there is a way that is best for you. To help you navigate the complex world of modern publishing, here are five questions every aspiring nonfiction author... keep reading


6 of the Best Book Outlining Apps

It’s one thing to want to write a nonfiction book. It’s another to actually do it. A good starting point is to write a book outline, which can help you clarify your message and key points, and structure your arguments in a persuasive and digestible way. Nowadays there are plenty of accessible digital programs to make the outlining process quicker and more efficient.

Here are six top options to help you set your book up for success.

For brainstorming: MindMeister

If you’re a visual thinker, MindMeister... keep reading


[Q&A] Author Keri Ohlrich Shares the Business Benefits of Writing a Book

Keri Ohlrich is the CEO and co-founder of HR consulting business Abbracci Group. Her book The Way of the HR Warrior, co-written with Monica Frede, was published in September 2018. Hear her speak at our inspiring nonfiction publishing session in Los Angeles on May 28.

HR is a loaded issue in business these days. What gap in the business leadership genre were you looking to address with ... keep reading


Aspiring Authors Find the Roadmap to Success at the Book Publishing Boot Camp

Can a published book be a business card? Many people seem to think so, if we’re judging by the turnout at the Book Publishing Boot Camp, a publishing conference for entrepreneurs looking to write the best nonfiction book to build their brand.

The all-day event, co-hosted by LifeTree Media and Pink Velvet Couch, took place at the Best Western Plus Chateau Granville in downtown Vancouver on Tuesday, March 6. It was a packed day of informative presentations, interactive workshops, and stimulating... keep reading


Three Mistakes New Authors Make When Writing a Nonfiction Book

Every author starts out with great intentions and ambitious goals, but they don’t necessarily have good publishing instincts. In countless meetings and consultation sessions with aspiring authors of nonfiction books, I’ve found that there are three key mistakes that most new authors make.

1.   They write about what interests them, rather than what interests their audience. Over the course of your career, you’ve acquired a wealth of information, not all of which is useful to your target reader. Your book is not the right forum in which to explore the arcane ... keep reading


Register for Our Book Publishing Boot Camp on March 6

Writing a book can be a challenging but rewarding endeavour. For all you aspiring authors out there in Vancouver, we have just the event for you. On March 6, LifeTree Media is co-hosting a Book Publishing Boot Camp with Pink Velvet Couch, an all-day conference for women entrepreneurs on what it takes to plan, write, publish and market a nonfiction book that can boost your business, showcase your expertise, and build your personal or professional brand.

You’ll hear from an expert lineup of publishers, editors, agents, marketing experts and publ... keep reading