LifeTree Media licenses rights for The Digital Matrix to Grand China Publishing House

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Grand China Publishing House has acquired Simplified Chinese rights for business book The Digital Matrix: New Rules for Business Transformation Through Technology, written by Venkat Venkatraman and published by LifeTree Media.

The Digital Matrix—the Indian rights of which were acquired by Penguin Random House India in March 2017—shows business leaders how to rethink their business model, assemble the right team for necessary change, and make bold strategic choices along the three phases of digital transformation.

Venkatraman is the David J McGrath Jr ... keep reading

The Sacred Path of the Soulmate: An Interview with Existential Philosopher Gerald Sze

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At any moment, millions of women and men are ending romantic relationships. This made Gerald Sze wonder: “Where did the passion go?”

Gerald understands passion. An award-winning spirituality author and existential philosopher, Gerald has studied and conducted research in the fields of spirituality and existential philosophy for nearly 30 years. Not only has he written the book on love—The Sacred Path of the Soulmate—his own passion was the driving force behind its publication.

The Sacred Path of the Soulmate comes from Gerald’s studies on the nature... keep reading

LifeTree Media to Publish Self-Help Book for Type-A Professionals by CEO Claire Booth

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Hybrid publisher LifeTree Media has signed Claire Booth, CEO of market research firm Lux Insights, for her upcoming self-help book, tentatively titled MEsearch: An Entrepreneur’s Guide to Letting Go. The book is scheduled to publish in fall/winter of 2018/19.

MEsearch follows Claire, a type-A market research professional driven by ambition, competition and goals, as she attempts to understand why she never seems able to simply find joy in her outwardly suc... keep reading

Venkat Venkatraman sets out new rulebook for business transformation in The Digital Matrix

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Professor Venkat N. Venkatraman has built a 30-year career on helping businesses adapt to technological change. A management professor and department chair at the Boston University Questrom School of Business, he is a top-cited researcher at the crossroads of strategy and information technology and was twice awarded an IBM fellowship for his work focusing on business challenges in the network era. In addition to his academic work, Venkatraman consults with companies such as IBM, Microsoft, Ericsson, Zurich Financial, ... keep reading

LifeTree Media’s 2016 Holiday Gift Guide, Reader Edition

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We get it–holiday shopping is hard. Clothing sizes change. Technology becomes outdated. Gift cards are impersonal. And chocolate… well, chocolate is okay with us! But if you want to give a gift that won’t go out of style, you can’t go wrong with a good book. We’ve rounded up some of our favourite titles to help you cross off your Christmas list.

New releases

The gift of life: keep reading

Resolve: an Interview with Negotiation Expert and Psychologist Hal Movius

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If you dread conflict, you’re not alone.

Research suggests that interpersonal conflict is the biggest daily stressor we face. Whether you experience it when buying a car, asking for a raise, haggling on Craigslist, or even deciding who’s going to take out the trash, our lives are steeped in uncomfortable conflicts, and it often feels like the only way to avoid that discomfort is to avoid the conflicts entirely.

But Hal Movius, PhD, knows that conflicts are an unavoidable part of life, and that there is a better wa... keep reading

Press Release: LifeTree’s “Vaporized” by Robert Tercek Wins Prestigious International Business Book Award

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Premiere hybrid publisher LifeTree Media accepted the getAbstract International Book Award 2016 with author Robert Tercek at the Frankfurt Book Fair on Wednesday, October 19, for Vaporized: Solid Strategies for Success in a Dematerialized World. The book was one of four titles chosen by the getAbstract team from more than 10,000 English and German non-fiction books to receive the only international business related book award at the Fair.

Vaporized offers business success strategies for companies facing the threat of dematerialization in the digital economy. Call... keep reading

Action! Engage Your Audience with Book Trailers

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Think back to the last time you bought a movie ticket–I’m willing to bet you chose the movie in part because you’d seen a trailer for it first. Trailers are one of the most effective ways to get someone interested in your content, and they  work for books as well as movies. Book trailers have been steadily growing in popularity, with some getting hundreds of thousands or even millions of views. And while early book trailers were often dismissed due to a lack of quality, that doesn’t have to be case–the book trailer for national bestseller keep reading

Publishing and Parenting: Dr. Vanessa Lapointe on Success as an Author

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Child psychologist and LifeTree author Dr. Vanessa Lapointe has been changing the conversation around parenting for many years, but it wasn’t until she became an author that she started reaching new audiences on an unprecedented level. Vanessa published her book, Discipline Without Damage, in January 2016 through LifeTree Media’s Best Book ... keep reading